PepsiCo generated more than $79 billion in net revenue in 2021, driven by a complementary beverage and convenient foods portfolio that includes Lay's, Doritos, Cheetos, Gatorade, Pepsi-Cola, Mountain Dew, Quaker, and SodaStream.
PepsiCo products are enjoyed by consumers more than one billion times a day in more than 200 countries and territories around the world. 1 in 3 women have feelings of guilt when they say "no" at work. Guilt is the #1 emotion women experience when saying "no" to work, family and social tasks and obligations. Women were asked to rank their top three outcomes when saying no at work. įor more information, check out and, and the FAIR PLAY documentary, which is available on demand anywhere you buy or rent movies.Ī Methodology: A 15-minute online survey was conducted between November 9 and November 17, 2021, among 1803 women aged 18 – 45.
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To learn more about the "No Coaches" program and how to sign up for the opportunity to receive a virtual one hour "No" Coaching session of your own, please visit. FAIR PLAY documentary was written, produced, and directed by award-winning filmmaker Jennifer Siebel Newsom and inspired by Eve Rodsky's book of the same name. That's why Pure Leaf and Hello Sunshine's direct-to-consumer brand Fair Play began a partnership together in early 2022 and are co-launching this new initiative. "No" Coaches is also rooted in the methods showcased in the FAIR PLAY documentary, which was released on July 8, 2022.
When women are empowered to say "no" both at home and at work, they can unlock more space for the things they love, like participating in a continuing education class, attending a family event, or taking a mental health day. The sessions aim to foster a safe space for personalized conversation and exploration around how saying "no" can fit into the participants' unique lives and help them say "yes" to their goals by reclaiming precious time. Partnering with breakthrough Fair Play to introduce the "No" Coaches Program is a meaningful next step for Pure Leaf's "No is Beautiful" campaign."įacilitated by one of eighteen certified and curated Fair Play Facilitators, each virtual hour-long "No" Coaching session will educate participants on the Fair Play method and teach them attainable tips and guidance around setting boundaries and how to say "no" more confidently at home and/or in the workplace, depending on their personal needs. "Our hope is that these coaching sessions will enable women to say "no" daily so that they can keep saying "yes" to what matters to themselves and model this behavior for others. "In order for women everywhere to feel that saying "no" is culturally acceptable, they need the tools, resources, and reassurance to say it more often," said Julie Raheja-Perera, General Manager, North America, Pepsi Lipton Partnership, PepsiCo. Further, Pure Leaf found that guilt is the number one emotion women experience when saying "no" to work, family, and social tasks and obligations, and one in three women have feelings of guilt when they say "no" at work.A It is supported by groundbreaking proprietary research conducted by Pure Leaf around the personal and financial consequences women face when they say "no" to asks at work. According to data that helped establish the Fair Play method, women today are doing two-thirds of what it takes to run a home and family, regardless of whether they also work out of the home*. "Women continue to be disproportionately impacted by the daily mental load and 'invisible' tasks that fall on their plate personally and professionally, and the "No" Coaches Program offers women bespoke, one-on-one guidance to reclaim more precious time for themselves."Įve Rodsky's Fair Play method outlines a system for any couple on how to divide up household tasks fairly and empower women in relationships to say "no" more often so they can say "yes" to more meaningful things in their lives. "I'm thrilled to bring to life this new "No" Coaches Program in partnership with Pure Leaf, given our shared passions for empowering women to more confidently and frequently say "no" and set respected boundaries both at home and at work," said Eve Rodsky, author of Fair Play.
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